Meet the New FisherJuly 17, 2017
We are excited to announce that we have rebranded!
We wanted our redesigned logo and website to have a clean, modern look that reflects our work and ourselves in a more impactful way. We simplify advertising solutions so our clients can focus on their core businesses and customers.
Why the Rebrand?
You may know us as Fisher Printing, the family owned and operated company with more than 85 years of experience printing. We are proud of our roots and our printing expertise.
But times have changed and so have we. We needed to refine our message so it is understood that we provide much more than printing services. That’s why we dropped “Printing” from our name.
We are an advertising provider that offers a full suite of digital and print solutions. We build apps, create email campaigns and provide Social Media marketing services, to name a few of our Digital Solutions.
To clarify, we have been providing Digital Solutions for several years. But after repeatedly hearing “You can do that?”, we realized we needed to rebrand ourselves to eliminate the surprise and confusion from current and potential clients.
Our changes go deeper than our refreshed look.
We overhauled our branding to include our new tagline, which was inspired by what our clients told us they liked about working with us. That new tagline, by the way, is: Fisher. Simple. Efficient. Results.
We also tasked our in-house design team with building our new website from scratch. We needed a better platform to showcase our capabilities and case studies. And if you want to know how well the websites we create work, all you need to do is check ours out.
While those are the biggest changes we’ve made in the past six months, we would be remiss if we didn’t mention another improvement that is a continual work in progress. We dedicate substantial resources to growing our digital services, including investing new technology. Our in-house team explores the latest advances so we can continue providing the best services at the best value.
What do you think?
We are happy with our redesign, but your opinion matters more! We’d love to hear your feedback on the new and improved Fisher. Feel free to contact us to let us know if there’s anything we can improve or that you want to see more/less of.